Customer Experience Archives

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Through a customer-centric approach to design and development, we bridge the gap between the actual and the intended customer experience.

  • Dual screen productivity

    Research: productivity on large and dual screens devices

    Research shows large and dual screens increase productivity in the PC world. The benefits are applicable in the mobile world too.

  • A person is holding a pencil and paint brush, and his hands and its surroundings are painted with mixed color of paint.

    Creativity and its benefit to business

    The importance of creativity in the workplace, and how to harness it by simply creating the right environment.

  • design thinking - empathy

    Design Thinking: Problem-solving with perspective

    Our experiences in building an insight generation tool and process around it. Trials, errors, and success.

  • Starbucks frappuccino on snow

    The Business Case of CX, Part 2

    Knowing your customers and building products they love is good business. How do you justify the investment and set your team for success?

  • Holding a small fireworks on a hand

    2021 Predictions

    Every crisis is also an opportunity. The winners of this crisis adapt to changing customer needs. This will pay back better than ever.

  • An airplane left wing in the air

    The Business Case of CX, Part 1.

    Intuitively we know that offering what our customers like is good for business. What’s the business benefit of understanding your customers, their needs, and preferences? Why should you spend time and effort to reject features when you can include them all? What’s the RoI of CX?

  • Several people are having a stand-up discussion, and they are holding a sticky note called 'Customer'.

    Continuous CX – a promise we love to make.

    What we mean by continuous CX and why it is something you should also be (more than) curious about.

  • WE LIKE YOU TOO.

    Customer experience & the positive feedback loop

    You must already know that customer experience is important. But you might still be asking: why? “Why should you invest in CX, if all your competitors act lean and mean?” Great question!

  • 2D illlustration of brain image with bunch of drawings of innovative ideas surrounding the brain.

    CX in a Rapidly Changing World

    COVID-19 has fundamentally changed the way we interact with each other. Some of the changes are temporary, partially we have learned a new way of living and some behaviors may end up fluctuating between the old new realities. Customer Experience (CX) will change on multiple levels too.